Are you ready for a cultural shift in our politics?

Are you frustrated by the hate and negativity? You’re not alone. That’s why we developed The Dignity Index, an eight-point scale that scores speech on its power to unite or divide. In its pilot season, The Dignity Index is analyzing political messaging from Utah’s federal congressional races. Start your own journey by taking the Dignity Pledge.


The Utah Valley Chamber of Commerce is proud to be a Dignity Ambassador and has taken the Dignity Pledge. We are committed to educating our members about the dividing power of contempt and the unifying power of dignity; using the Dignity Index to guide our organizational communications, especially on difficult internal and external issues; and promoting dignified speech on our social media channels.

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